The mark consists of the image of a man with a hat with the wording "Que Rico!" above the hat and a banner with the wording "Pocino" above and to the left.
Design plus words, letters, and/or numbers
Color is not claimed as a feature of the mark.
Men, Spaniards or Mexicans, including men wearing sombreros , Advertising, banners , Circles, two concentric , Ovals with a decorative border, including scalloped, ruffled and zig-zag edges , Three triangles, Miscellaneous designs with overall triangular shape, Dotted line(s), Bands, vertical