The mark consists of the stylized text "ICE COLD" in blue and white separated by a design of a fish in black, gray, yellow, blue and white. The "O" in "COLD" is a blue and white ice cube. There are frozen and non-frozen particles of blue water throughout the mark. The 3-D letters in "ICE COLD" have blue emulating ice.
Design plus words, letters, and/or numbers
The color(s) black, white, yellow, blue and gray is/are claimed as a feature of the mark.
Snow on top of letters, Coal, Catfish, Cubes, ice , Objects forming letters or numerals