The mark consists of the stylized words "LOVERNE FITNESS THE DIFFERENCE BETWEEN TRAINING AND BEING TRAINED". "LOVERNE" is in a large font all capitalized and slanted to the right. "FITNESS" is underneath "LOVERNE", in all caps, starting at the "R" in "LOVERNE" and ending at the "E" in "LOVERNE", with no slant in a medium font. A curving arc starts as a point at the top of the letter "O" in "LOVERNE" and wraps to the right engulfing "LOVERNE" and "FITNESS" ending as a point at the bottom of the letter "E" in "LOVERNE". As the arc wraps around it reaches it's largest width on the curve. Below is the slogan of the company in all caps in a small font starting at the letter "L" in "LOVERNE" and ending at the end of the curve. It states: "THE DIFFERENCE BETWEEN TRAINING AND BEING TRAINED". All in a straight line.