The mark consists of the words "HOME OF THE WORLD FAMOUS" above the words "FLAMING BIRD" above the words "AN H-E-B EXCLUSIVE!" all in stylized fonts. A stylized representation of flames appear between the words "FLAMING BIRD" and "AN H-E-B EXCLUSIVE!". A chicken design appears to the left and right of the wording in the mark.
Design plus words, letters, and/or numbers
Color is not claimed as a feature of the mark.
Fire (flames), other than emanating from objects, words, numbers, fireplaces or candles , Chickens, hens, roosters