The mark consists of letters and picture, the letter "M" for "movimiento" and letter "C" for "calentano" in the letter "C" there is a shadow of a person wearing a hat (tierra caliente region hat(sombrero de astilla) ) and in the bottom of the main logo have letters " movimiento calentano".
100, 101, 107
Design plus words, letters, and/or numbers
Color is not claimed as a feature of the mark.
Men depicted as shadows or silhouettes of men, Men, Spaniards or Mexicans, including men wearing sombreros , Sombreros, cowboy hats (10 gallon hats), other broad-brimmed hats , Rectangles that are completely or partially shaded