The mark consists of a burgundy "Red" and an orange "Toucan" both words with a grey drop shadow with a toucan beak and feathers sitting above the "R" in "Red". The tip of the beak is orange and fades to burgundy. The beak has a highlighted area running along the top of it. The head is burgundy, leading into the tail, which fades, to orange. "word of mouth online" is burgundy with a grey drop shadow.